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Selling Intangibles - Marketing Blue Sky
Business Video: Selling Intangibles - Marketing Blue Sky


DESCRIPTION
This seminar presented in the Cayman Islands is for those who are in the business of selling intangibles such as financial services and insurance. But it is also for anyone who wants to communicate ideas. Learn the keys to understand and communicate intangibles so that people will respond to your message and opportunities. Great training or review for anyone in sales and marketing. This seminar is presented by Grant Fairley of Strategic Seminars. He is someone who has been an award winning leader in selling many different kinds of intangible financial products and services. He innovated a number of sales techniques in the 1980s, now used by many in the financial industry. He is also someone who is able to help those sharing ideas or dreams to communicate their blue sky effectively.
 
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VIEWER REVIEWS
Average Customer Review:
great ideas
Blair
good presentation on how important ideas are
subtle but real advice
Cory
tape is about 59 minutes stops in between however. author seems trustworthy, which is one of the main points in selling intangibles

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